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Wigmore Insights: Five Predictions Shaping SaaS in 2026
By Peter Lyon, CEO, Wigmore IT The past year has been one of the most defining periods for SaaS since the move to cloud. Rising capital constraints, shifting customer expectations, and the rapid commercialisation of AI have exposed the fragility of many existing operating models. At Wigmore, we work hands-on with more than 30 global SaaS and enterprise organisations. This gives us a uniquely detailed, real-time view of how companies are adjusting their customer, revenue, and
Peter Lyon
Dec 22, 20254 min read


Using Gainsight for Time Tracking: Beyond Adoption Metrics to Efficiency Insights
When most Customer Success organizations think about Gainsight usage data, they focus on adoption metrics: Who is logging in? How often?...
Manhar Walia
Aug 13, 20253 min read


Managing Customer Escalations in Gainsight: A Practical Framework
Tracking and resolving customer escalations effectively is critical for any Customer Success organization. While tools like Jira or...
Manhar Walia
Jul 12, 20253 min read


Simplifying the Chaos: CTA Strategy for Scalable, Streamlined Customer Success
Managing CTAs in Gainsight—or any Customer Success Platform (CSP)—should drive clarity, action, and insight , not complexity and...
Manhar Walia
Jul 4, 20253 min read


CSMs Don’t Scale. Communication Systems Do.
At a recent CXO event hosted by Gainsight, I found myself in a lively debate with another attendee about job titles. The question was...
Peter Lyon
Jun 25, 20254 min read


The Six Pillars of the Wigmore Approach to Digital Customer Success
Scaling Customer Value, Retention, and Growth in B2B SaaS In today’s SaaS economy, retention isn’t a byproduct of onboarding—it’s the new...
Peter Lyon
Jun 3, 20253 min read


Smart CTA Prioritization: Helping CS Teams Focus on What Matters Most
Introduction Recently, we’ve been hearing a consistent piece of feedback from Customer Success (CS) Leaders: “How can we help our teams...
Manhar Walia
May 21, 20253 min read


Targeted Saves and Multi-Channel Orchestration in Modern SaaS using Gainsight
By Peter Lyon, Chief Customer Officer & Mark Deegan, CEO – Wigmore IT After leading more than 180 SaaS engagements across every growth...
Peter Lyon
May 19, 20253 min read


Rethinking Product-Results Fit
David Jackson Co-Founder CLG Forum CEO, TheCustomer.Co This is the third in a series of White Papers exploring concepts at the core of...
Peter Lyon
May 2, 20254 min read


Building Effective Iterative Health Scores in Gainsight to Enhance Customer Outcomes
Author: Wigmore Labs Executive Summary Customer health scores have become essential to modern SaaS organizations seeking to scale...
Peter Lyon
Apr 30, 20254 min read


Delivering Minimum Customer Value - By Greg Daines Co-Founder CLG Forum and CRO ChurnRS
This paper is from the CLG Forum - https://www.clgforum.com/ This is the second in a series of Revenue Thru Results White Papers...
Peter Lyon
Apr 27, 20254 min read


From Friction to Focus: The Case for Targeted Saves and Multi-Channel Orchestration in Modern SaaS
By Peter Lyon, Chief Customer Officer & Mark Deegan, CEO – Wigmore IT Foreword After leading more than 180 SaaS engagements across every...
Peter Lyon
Apr 27, 20254 min read


White Paper: Building a Concession Framework to Increase Renewals and Reduce Churn
Executive Summary In today’s volatile SaaS and technology market, protecting recurring revenue is more critical than ever. Customer...
Peter Lyon
Apr 16, 20254 min read


Redefining Minimum Customer Value in B2B SaaS
From MVP to MVC: In the rapidly evolving B2B SaaS industry, product development often centers around the concept of a Minimum Viable...
Peter Lyon
Mar 3, 20253 min read


Driving Sales Growth with Customer Success Strategies
In the rapidly evolving realm of technology and services, achieving sales growth presents a considerable challenge. Nevertheless, by...
Peter Lyon
Jul 26, 20242 min read


Maximizing Customer Success with Gainsight Admin Services
Are you looking to maximize customer success within your SaaS organization? Look no further than Gainsight Admin Services offered by...
Peter Lyon
Jul 26, 20242 min read


Transforming Customer Relationships with Health Score Optimization
In the ever-evolving landscape of customer success, companies are constantly seeking innovative ways to deepen their relationships with...
Peter Lyon
Jul 26, 20242 min read
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