At a recent CXO event hosted by Gainsight, I found myself in a lively debate with another attendee about job titles. The question was...

Scaling Customer Value, Retention, and Growth in B2B SaaS In today’s SaaS economy, retention isn’t a byproduct of onboarding—it’s the new...

David Jackson Co-Founder CLG Forum CEO, TheCustomer.Co This is the third in a series of White Papers exploring concepts at the core of...

This paper is from the CLG Forum - https://www.clgforum.com/ This is the second in a series of Revenue Thru Results White Papers...

By Peter Lyon, Chief Customer Officer & Mark Deegan, CEO – Wigmore IT Foreword After leading more than 180 SaaS engagements across every...

Executive Summary In today’s volatile SaaS and technology market, protecting recurring revenue is more critical than ever. Customer...

From MVP to MVC: In the rapidly evolving B2B SaaS industry, product development often centers around the concept of a Minimum Viable...