John Appleby - Co-founder & Chairman

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An IT industry veteran of over 35 years, John started his career in IBM where he spent over ten years, eventually leading large systems sales initiatives. In the 1990s, John became country manager for Sun Microsystems, where he first developed an interest in the internet and network computing. He moved to head up Oracle’s Irish operations and was a board member of Oracle EMEA.  In 1999 he approached as the first real champion of SaaS for enterprise software.  In 2000 he founded their international distribution business in Europe and laid some of the foundations and template for the company’s global success.

In 2005 he co-founded SaaSpoint, which become’s largest European independent consulting partner.  The company was acquired by Appirio Inc. (now Wipro)  in 2011.  Since the successful sale of SaaSpoint, John serves on the boards of a number of high growth SaaS companies. 

Frank McCracken - Co-founder & COO


Frank McCracken is a leading figure in building and managing software-as-a-service delivery and renewals internationally. Having led major projects with IBM and CapGemini early in his career, Frank moved to the entrepreneurial space and built the professional services and renewals organisations at both Salesforce and Marketo EMEA from the ground up. A veteran of two very successful IPO’s, as well as founding’s largest partner consulting firm in EMEA (SaaSpoint), which was acquired by Appirio in December 2011. Frank holds an MBA from the University of Wales.